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Sales & Marketing
Retail Management: Merchandising, Sales and Customer Communications
1.5-3hrs
beginner levelThis free online retail management training course will provide a thorough introduction to the basics involved in managing a retail outlet. You will learn the principles behind sales techniques, how to effectively merchandise your products, and the most constructive ways to communicate with your customers. This course is all about how to sell your products and win over your customers, so if you are an aspiring retail manager, get started today.
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Retail Management: Merchandising, Sales and Customer Communications
Learn basic merchandising and communications skills involved in retail management with this free online training course.
This free online retail management training course will provide a thorough introduction to the basics involved in managing a retail outlet. You will learn the principles behind sales techniques, how to effectively merchandise your products, and the most constructive ways to communicate with your customers. This course is all about how to sell your products and win over your customers, so if you are an aspiring retail manager, get started today.
Course description
Course moduleA short ad will play before each lesson.
Module 15 Lessons
Retail Management, Merchandising and Pricing
In this module, you will learn the basic principles of retail management and how to advance your career in this field. You will learn what is involved in merchandising and pricing and get a thorough overview of the responsibilities of a retail manager.
1.Learning Outcomes
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2.Retail Management Industry, Progression and Skills
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3.Merchandising
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4.Pricing and Displays
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5.Lesson Summary
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Module 25 Lessons
Sales Process, Checkout and Consumer Behaviour
Module 36 Lessons
Trends, Targeting, and Communicating with Customers
Module 46 Lessons
Retail Environment and Customer Relationships
Module 51 Lessons
Course assessment
Comments5 Comments
Dr. Uqbah I.July 03, 2025
Great course
Letlhogonolo C.May 27, 2025
I gained more knowledge and the course was very insightful
Mthobisi Jackson P.November 15, 2024
I have studied this course and fell inlove with it yet I was unemployed at the time studying and now I am in another career in life and Alison will always be my go to study platform. I adore it.
Donna P.July 01, 2024
It was a great course. I have been in retail for 12yrs, but i a firm believer in it does not matter how long you have been in a position there is till new things to be learned.
Khethiwe D.March 07, 2024
I enjoyed this course and I believe it's a great investment.
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