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Sales & Marketing
Entrepreneurship and IP Strategies
time6-10hrs
timebeginner level
This free online business course lays out the various types of intellectual property (IP) and their related approaches. We take you through the schemes and policies through which your government may assist entrepreneurs, including incubators and research parks. We then unveil several business models and show you how to combine effective business management with efficient IP management to boost profits.
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Entrepreneurship and IP Strategies
This free online course explains how to combine entrepreneurship with efficient management of intellectual property.
This free online business course lays out the various types of intellectual property (IP) and their related approaches. We take you through the schemes and policies through which your government may assist entrepreneurs, including incubators and research parks. We then unveil several business models and show you how to combine effective business management with efficient IP management to boost profits.
checked1Course description
checked1Course module
A short ad will play before each lesson.
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Module 1
7 Lessons
IP Strategy, Transaction, and Valuation
This module covers IP strategies for start-ups and MSME. Taking into account the diktat of the knowledge-based economy, you will be taught IP valuation, along with the IP transaction. You will learn about the business models, along with worldwide business success stories. A case study about the Parlé Product, emphasising Parlé Agro, will highlight the necessity to couple effective business management with efficient IP management.
course
1.Learning Outcomes
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2.IP Strategy
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3.Transaction
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4.IP Valuation
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5.Business Models and Success Stories
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6.Case Study: Agriculture
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7.Lesson Summary
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Module 2
6 Lessons
Incubation and Government Policies
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Module 3
1 Lessons
Course assessment
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